Society of the Military Horse • View topic - Prices at the Dawn of the Gasoline Age, Dusk of the Equine

Society of the Military Horse • View topic - Prices at the Dawn of the Gasoline Age, Dusk of the Equine

 This was originally posted over on SMH, as:

Society of the Military Horse • View topic - Prices at the Dawn of the Gasoline Age, Dusk of the Equine

I'm reposting it here, as it related into the topics addressed here.  Here's the post:

This is a bit off topic for the forum (of course the thread in general is) but it's a question I have that maybe Joe or one of the other folks knowledgeable on vintage autos can answer.

For years, I drove a single cab truck. But, with two kids, it became impossible. Now I drive a crewcab truck, and I hardly ever run across a true single cab anymore. When I do, it's usually a company truck. I also have an old Mercury Cougar "Sport Coupe" which I bought well used as it has a 4 cyl engine, was cheap, and gets good gas mileage. It's a "sport coupe" as it has a hatch back and back seats, but my son can hardly sit back there now, and it's not practical if more than two of us are going anywhere. As its' a daily driver for me (and I'm really cheap. . .I haven't fixed the heater in the past two years, which if you know our winters. . .) it works out okay.

Now, here's my question. In the early auto days families were generally larger, and I'm under the impression that most families had a car. But I know that coups were popular.

Why?


A car owned by my grandfather.

Pat 

A couple of replies:

 They were nearly always called "business coupes" or "doctor's coupes"...a two passenger car with a trunk rather than a rumble seat. Doctor's were especially early and enthusiastic users of the automobile and a car specially suited to their needs was very good marketing. This begs the question of why? Because in the day of house calls, which ray right up to the 30s at least, the expense of keeping a horse - or more likely two horses, feed stabling and other services was a real drain. They were an ideal market in that they needed what the automobile provided and usually could afford the initial investment.

Business men were another major targeted market... presumably they could afford a car and a good many of them could afford to keep a car for business purposes... If they had a family they could have a sedan or touring car as well. My mom's godfather, a wealthy man who was an adult when the automobile was a new invention, kept a car at his summer home so the chauffeur could drive him to the train every morning... a distance of about 1/4 mile!

There are probably many more reasons, not the least of which was that they "looked good" in the popular mind and that frequently took precedence over practicality - as it still does.

 It's interesting that you note that they were called "business coupes". That's how my father referred this car, of his father's. It was a "business coupe".

I think they do look sharp. I once passed on a 1939 Plymouth Coupe that was a very reasonable price, and I really regret it. Pat

 It was my understanding that a lot of the coupes were used by salesmen because of their tremendous trunk space. They could carry their merchandise and deliver their goods saving the shipping charges for themselves.