Thursday, June 21, 2012

Today In Wyoming's History: June 21. Wyoming in Advertising.

Today In Wyoming's History: June 21: Today is the Summer Solstice and the first day of Summer, except in leap years, when it occurs the day prior. 1834     Cyrus Hall McCormic...

1923   This advertisement first ran in the Saturday Evening Post:


The advertisement is the most famous car ad of all time and the ad itself revolutionized advertising.  Based on the recollection of the Jordan Motor Car Company's founder in seeing a striking mounted girl outside of Laramie, while he was traveling by train, the advertisement is all image, revealing next to nothing about the actual product.  While the Jordan Motor Car Company did not survive the Great Depression, the revolution in advertising was permanent.

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